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AI

IBM Teams Up With OpenAI to Push Enterprise AI Adoption

Big Blue will train and certify tens of thousands of consultants on OpenAI's tools as part of a new partnership.

IBM has struck a deal with OpenAI aimed at accelerating enterprise adoption of generative AI. Under the arrangement, IBM plans to train and certify a large swath of its consulting workforce—reportedly tens of thousands of employees—on OpenAI's models and platforms.

The move positions IBM's consulting arm as a distribution channel for OpenAI's enterprise ambitions, giving the AI lab a ready-made army of implementers who can pitch and deploy its tools inside large corporations. For IBM, it's a way to stay relevant in AI conversations dominated by hyperscalers and pure-play AI vendors, leaning on its decades-old relationships with enterprise IT departments.

Details on financial terms, timelines, and which specific OpenAI products will be emphasized weren't fully disclosed.

Why it matters: Consulting partnerships like this are often more consequential than flashy product launches, since they determine which AI vendor gets embedded into how thousands of companies actually operate. If successful, it strengthens OpenAI's grip on enterprise AI even as it faces stiffer competition from Google, Anthropic, and Microsoft's own tooling.

Sources: TechCrunch